UFLO-logo-2015-100H
A JohnTMoss.com Property

Attention Loan Officers: Are you happy with your current income?

Learn how Loan Officers of all levels can close more loans and increase referrals in ANY market, even when rates are going up!
Discover how quickly you can lock in new prospects and increase your conversions with these proven techniques...
Click the play button or read the page below to see how you can leverage John's training for yourself...
Order John's training today and get started.

You'll create a log in to get immediate access to watch the training videos. On the video page you'll have a link to download your copy of the "Millionaire Loan Officer".

You will get a separate email with a link to schedule your first coaching call with John.
After you click the button below, you will be taken to Paypal, where you can use your card of choice or your Paypal account.

Your invoice will come back to you via email. Put it with your other receipts and write off's for tax purposes.

Grab this money making training with 2 Bonus Coaching Calls for only $325 while it lasts...
uflo-ebook-600hweb-119x150
You’ll have a link to download John’s manual, the Millionaire Loan Officer, on the video page once you log in.
You will also have the 1 page Quick Start Sheet to fast track your success.
The business has changed over the years...
and Mortgage Originators around the country are facing at least one, if not all, of these challenges to growing or maintaining your business:
  • You have no control over rates, which can dry up business when they move against you.
  • It gets harder to stand out when everyone is marketing with similar programs, rates, and fees.
  • Your prospects can shop for loans on their phone anytime they feel like it.
  • Ad re-targeting keeps showing your prospect offers from other companies on the sites they visit, constantly promoting your competitors.
You’ve got your work cut out for you.

You also have other hurdles which make it harder to maintain business, let alone grow it.

Some of these hurdles include our industry itself. It constantly evolves and changes, as it has for decades.

For example, Lender programs and qualifying factors can change on you. New regulations and legislation can impact how you do business and interrupt your income, like TRID did for many.

Do you remember how things used to be easier when we could chose the appraiser? Also gone now.

The industry is going to continue to change and you will have to continue to deal with the impact these changes make, because there will always be more changes coming...

If you can relate to any of these problems (or all of them), we have your solution.
uflo-ebook-600hweb-238x300
The University for Loan Officers Sales Training
The training is taught by John T. Moss, the founder of the University for Loan Officers.

John has decades of sales and training experience, which you'll hear about below from owners and managers who have experienced real results across different markets.

John's clients have experienced increases in business of up to over 30% in a short time. You'll hear this in the video below. How would a boost in business help you in today's market?
John's training can show you how you can to lock down and convert more of your leads into closed loans, and increase your sales immediately.

You’ll quickly learn how to supercharge the one thing, the only thing, you have complete control of...

Your sales skills, both in person and over the phone.

The University for Loan Officers, founded by John T. Moss, has provided effective and ethical loan officer sales training (you'll see below) going back to 1998.

John’s trainings have increased business for mortgage professionals and companies by up to over 30% in a short period of time.

You’ll hear this for yourself from managers and owners in the testimonials below, which were filmed at John’s training events.
The University for Loan Officer Sales Training is filled with time tested, proven tools which will:
  • Help you turn more leads into closed sales – You’ll build real rapport faster by showing your clients you understand what they need, not by using the old style of rapport building like “my kid plays ball too”.
  • You'll show your clients why they need to work with, and stay with you, a professional who understands what they really want – Using UFLO’s application gathering steps, you will get to the client’s real desires and needs faster while identifying what they can and can’t qualify for, speeding up your process.
  • You will accelerate and boost your trusted advisor status with your prospects – You’ll build deeper relationships faster with your clients, which will create more referrals and repeat business.
Here are 4 more Managers and Owners who invested in John's Loan Officer Sales Training, including group trainings...
John’s training works in any market. it is especially important for you when everyone is offering the same rates and programs.
John's loan officer sales training was dialed in over many years and during different markets, including when rates were over 11%.

You will be able to take advantage of John’s training through online videos, recorded at one of his events, and learn at your own pace. You’ll also have access to John’s objection handling and other tools in a downloadable copy of his manual.

If you have someone calling your leads to start the app process, we'll give you a log in so they can learn John's techniques and tools too. We want you to succeed beyond your expectations.

Here’s what you’ll get when you buy access below:
  • The Millionaire Loan Officer Manual. John's manual was created to support you as you go through his training classes. This valuable resource will help you learn specific objection handling tools, as well as when to use them.
  • Video training available online 24/7 allowing you to study at your own pace from anywhere you have a connection. Individual lessons are shown below.
  • A Quick Start Guide to show you which specific videos and parts of the manual to focus on to get the fastest results.
Here are the training videos you'll have access to 24/7, with a few of the points you'll learn to use to close more sales...
impact-1
Impact Training Video 1
This "Impact Video" comes from an event filmed in Irvine Calif. Hosted by a lender who had around 150 net branch owners attend.

Here John goes over building a solid foundation for your business. He goes over strategies such as "Building Relationship vs Rapport", "Emotion + Logic", and the 3 P's you will use to convert more prospects into loans.
impact-2
Impact Training Video 2
Here we continue with a clear understanding based on proper communication skills such as the 3 P's. You will be introduced to the power of your "Company Story" and why it is so important to use.

We also touch on the why and how of utilizing the concept of the "Gated Close or Rodeo Close" (This tool alone has shown to enhance production in any market by at least 20%).
impact-3
Impact Training Video 3
You'll learn how to create a "benefits at a glance" sheet to have specific benefits ready for different kinds of clients you can roll into without breaking the flow of your call.

You'll learn how to use tools such as the "Reality Check" and the "Doctor Close" to get the information you need to qualify the client for the right loan for them.
impact-4
Impact Training Video 4
John will show you how customer mapping will show you the best objection handling and other tools to use for specific personality types.

Before he closes out this event John will also share a low cost, effective marketing letter you can use yourself. This uses something you already have and has worked for years.

1003-2
1003 Video 1 & 2
Video 1 is an introduction with John, who talks about building a stronger foundation for your business.

Video 2 goes into how to work with all types of clients, hearing vs listening, and objection handling.

He also talks about how to treat your client as a prospect, not a suspect, as you go over their finances and options.
1003-3
1003 Video 3
Here John goes over the keys of communications to help your clients to make an informed decision with options.

You'll learn how to use the 3 P's while understanding the puzzle of mapping the human connection. We touch on why and how utilizing the concept of the "Gated Close or Rodeo Close".
1003-4
1003 Video 4
In this video we touch on the understanding of utilizing "Mapping Methods".

You'll learn the key points which help you in the early stages of communication on the client's goals and objectives.

You'll start learning about several objection handling tools here too.
1003-5
1003 Video 5
John starts going through the steps of his "Call Flow" of a complete application.

He goes over using the 3 P's in the application process as well as using pre-framing and other tools which will keep the application process on track.

We do all of this while following ethical policies and procedures, which John is well known for.
1003-6
1003 Video 6
John shows you how to "verify and solidify", using questions to avoid roadblocks in the loan.

He discusses determining the best loan for the client's needs, which is not always the loan they think they want.

He'll show you how to use the "reality Check" to help the client understand their actual situation so they can make the best decisions.
1003-7
1003 Video 7
You'll learn how to use the "Confirmation of Obligation" and other tools to guide the client toward the end of the process.

You'll learn how to warm the client back up when you come back to them with numbers and start them moving toward the close of the loan.

You'll see why John's rapport building and other training tools have helped companies increase applications and closings by over 25-30%.
The Millionaire Loan Officer
uflo-ebook-600hweb
John's Training Manual

This is a gold mine on how to ethically and properly use objection handling to help the client realize you are the person they want to work with.

You get tools, scripting examples, and more you can use to hone your sales skills and improve your numbers.

The manual is in pdf form so you can download it and start using it immediately.
Today, the market is getting tougher.
John's training will help you create stronger relationships with clients faster.

John is big believer in over-delivering. He wants to see you make the same gains in your business many of his students have made in the past. John is giving you a few bonuses to help you succeed faster and beyond your expectations.
Bonus #1 - 30 Minute Coaching Call to accelerate your success.

To help you succeed, after you purchase John's sales training below, you'll get a 30 minute coaching call with John.

John will go over your current market with you and talk about where you might make the fastest gains in locking down new prospects. He will help you identify the best place for you to focus on his training and tools.

You will also have a special email you can use to ask questions about specific areas of the John’s training and objection handling tools.
Bonus #2 -A 2nd 30 Minute Coaching Call to help you dial in what you've learned.

After you go through John's training, you are going to get another 30 minute coaching call with John to help you dial in and put what you've learned into practice.

No matter what level of experience you have, there will be something for you in John's training. The first extra loan you close by leveraging John's training will pay for the training many times over.
Bonus #3 - An advantage to help you reclaim or lock in past clients plus earn up to $500 per client -

John has a very large network of friends in and out of the industry. To help you refresh your past client relationships, as well as increase your income, John will introduce you to a company you can leverage for clients, prospects, and even some of your cash flow positive turn downs.

This company has provided a "done for you" financial service to your clients which will save them tens of thousands of dollars and make them easier to qualify for future loans.

This program has helped clients save over 82 million in interest on their debts by doing things the right way, paying down the debts in a fraction of the time it would take the client. All of the work is done for the clients, giving them guaranteed savings.

The guaranteed savings the client's get is life changing. You'll be cementing your relationship with them for years to come. As their debts are paid down faster, they'll become easier to qualify for their next loan too.

You can make up to an extra $500 for referring a client and this does not fall under R.E.S.P.A.

You can even leverage this program to show a prospective client why it makes sense to refinance when they are reluctant due to higher rates, using a comparison of mortgage rate versus overall debt interest rate.

You'll learn about this after you finish John's Loan Officer Sales Training.
Providing the client with the highest value possible is the most important aspect of building your career. This is why John provides you with an ethical sales training you can be proud to use.
Ethical Sales Training?
Yep. John's Sales Training was the first, and as far as we know, only Loan Officer Sales Training which received a letter of approval for ethics and compliance, from the California Association of Mortgage Brokers.

John's training has always been based on the best way to build trust and rapport with your prospects. His tools will help you get to the root of what the client wants in a way they will feel respected and listened to.

With John's tools, you'll keep the conversation on track and will keep moving forward toward the sale, without any gimmicks or tricks. Remember, clients today want transparency more than ever.
camb-letter-791x10241-394x394
Having the University for Loan Officer Sales Training is a valuable investment in your future...
and your timing today is excellent.

In the past, individual Loan Officers paid up to $1472 to go through John's 2 day live training events.

Because so many are seeing production go down as the market gets tougher, John has decided to give you access to his training and his manual for a fraction of the original investment.

In exchange for the steep discount, we would like to email you occasionally to get some feedback on your progress.

John is planning on putting together an advanced sales class for current and past students early next year. When you pick up John’s training today, you’ll automatically be added to the invite list for the future training which builds on what you'll learn here.

You'll get another steep discount on the future training for providing us with occasional feedback over the next few months.

This is a great deal. John is giving you 2 x 30 minute coaching calls with him, to help you get the most out of this training. One call right away to help you get started on the right path, and another after you go through the training to help you dial in the way you use his tools.

If you have someone calling on your leads for you to start the app process, you'll get the best results if you are both using our training. We'll give you a link so they can log in, get a copy of John's manual, and watch the training too. They can learn how to leverage John's tools to create stronger rapport through the entire app process.

Now, your investment today in your growing your business and sales, is going to be one single payment of $325.00, which will give you lifetime access to this training. Plus you’ll receive an invite to the future advanced class with a special VIP discount.
Order John's training today and get started.
Order John's training today and get started.

You'll create a log in to get immediate access to watch the training videos. On the video page you'll have a link to download your copy of the "Millionaire Loan Officer".

You will get a separate email with a link to schedule your first coaching call with John.
After you click the button below, you will be taken to Paypal, where you can use your card of choice or your Paypal account.

Your invoice will come back to you via email. Put it with your other receipts and write off's for tax purposes.

Grab this money making training with 2 Bonus Coaching Calls for only $325 while it lasts...
uflo-ebook-600hweb-119x150
You’ll have a link to download John’s manual, the Millionaire Loan Officer, on the video page once you log in.
You will also have the 1 page Quick Start Sheet to fast track your success.
What if you don't take advantage of John's training today?
You know how life and business work.

If you don't make a change, you will not see a change.

Imagine how much more you’d make if you increased your sales around 30%, like you’ve heard from managers and company owners above.

What if you were able to simply close 1 more loan every month over the rest of your career?

What would that be worth to you?

John’s loan officer sales training has proven it can help you lock in more clients and grow your sales.

It works for you…
  • if you’re new to the business / this will help you build your sales skills fast so you can close more deals.
  • if you’re struggling today / this will help you make the breakthrough in your sales volume you’re looking for.
  • if you’re a seasoned veteran / this will help you tweak your sales methods to push through to the next level.
Without John’s training, you’re missing out on an increase in closings and referrals. You might as well be throwing money away.

You’ve just watched managers and owners in the videos above talk about how they increased business up to 30% or more.

Any delay in taking advantage of John’s Loan Officer Sales Training is a delay in taking the next step in advancing your career and your income.

How much money are you going to let slip through your fingers this month? Next Month? Next year?

We guarantee that if you go through the training and put John’s tools and teaching to use, within 30 days of completing the training you’ll see a noticeable increase in your business.

If you do not, we’ll schedule you for a private call with John so he can help you get moving forward.
P.S. John’s University for Loan Officers Sales Training has worked for companies large and small, for teams and individuals, in markets with rates as high as over 11%, and you’ve heard managers and owners tell you they increased business by up to over 30% in a short time. Discover how you could increase your own business just like they did, with John’s easy to learn training and tools.
F.A.Q.
Is building a relationship and rapport really that important to my career?

More important than you realize and here is one reason why.

What you're learning how to do in the University for Loan Officer's Sales Training is something many Loan Officers today do not do.

Many originators today spend less time on the phone with clients and primarily communicate by text or email.

They are training their clients to see their service as a simple commodity. The are teaching the client to see getting a loan as something they get anywhere, because they don't even need to talk to their loan officer much to get it. So next time they'll shop it online and just look for the lowest rate or APR.

This is a huge mistake which results in fewer referrals and less repeat customers.

Building rapport and deeper relationships positions you as a professional who has advice the client needs to pay attention to. Acting as and showing the client you are a true professional is what will help you close more loans, get more referrals, and have clients coming back to you for life.

Will this work for me?

Many companies, large and small, sent their senior sales staff through John’s training events. They did that because this works.

John was also hired to work in house for many companies to help their new LO’s learn to start selling in a fraction of the time it would normally take, as well as to help their experienced sales people break through the next level of sales.

If you’re new, this will help you accelerate your new career and make it much easier to leap forward in closings and getting referrals.

If you’re an experienced originator already, John’s training is going to help you tweak what you do today as you grow your production without having to work more hours.

When do I get access to the manual and video training?

After you complete the payment form, you’ll go to a page to create you username and password for our training site.

You can download the manual and start watching the training videos anywhere you have a connection and get started.

How long can I access the training videos?

For life!

We want you to accelerate your business and keep it on track. Once you are a member of John’s trainings, you’re always a member.

It is a good idea to go back and watch the videos periodically as over time, it is easy to slip into bad habits or to forget about some of the objection tools.

Watching the videos again later helps you stay sharp and to remember which tools to use in which situations.

Does this work in today's market?

It works in any market. Clients are always going to have needs which lead them to a new mortgage. As long as the needs are real and the numbers make sense, you will have the tools to close the loan and make the client happy.

This training has worked in all markets over the last few decades, including when rates were over 11%.
Order John's training today and get started.

You'll create a log in to get immediate access to watch the training videos. On the video page you'll have a link to download your copy of the "Millionaire Loan Officer".

You will get a separate email with a link to schedule your first coaching call with John.
After you click the button below, you will be taken to Paypal, where you can use your card of choice or your Paypal account.

Your invoice will come back to you via email. Put it with your other receipts and write off's for tax purposes.

Grab this money making training with 2 Bonus Coaching Calls for only $325 while it lasts...
uflo-ebook-600hweb-119x150
You’ll have a link to download John’s manual, the Millionaire Loan Officer, on the video page once you log in.
You will also have the 1 page Quick Start Sheet to fast track your success.
Here are a few more of the happy clients John has had over the years...
John, during the training and managing your dedication to do what it takes far exceeded my expectations as well as my client's. More than 600 agents were trained, 32 supervisors, and three assistant managers. I appreciate the long hours you spent each day training and rolling out the client accounts.
Kathy SiskOwner - Kathy Sisk Corp.
John was responsible for developing and managing all aspects of a web active call center, (400 stations 24/7) from the lay-out, through the development of training manuals, scripts, policies and procedures, sales flows, return flows, IVR flows, and switch flow set up etc... We are sure that his methodologies and motivation will bring sales success for any enterprise with which he is associated.
Marco Ricotta(Tel-O-Net LLC.)- CEO/Founder
Having you recommended to my division by our then company President, was one of the best things that happened to our division. You brought us your simple to use tools that have allowed us to have immediate and consistent improvements in our production and improved lead quality/quantity.
Richard G.V.P. Retail Sales for GMAC Mortgage
The emphasis you placed on sales and service training is excellent. Your 12-step call-flow sheets and sales technique wall-charts are most helpful at training proper phone sales and providing a launch pad to any loan officers production whether new to this career or just a great re-grounding of the veteran. The comprehensiveness of the curriculum ensures that each person who attends your course gains all of the necessary tools to do their job right.
DANNY Q.Sales
After implementing and using the techniques I learned with John, I found myself a believer. His training REALLY WORKS! John really covers everything in a more detailed way than I've ever seen, showing how to deal with a diverse group of clients and expanding the LO's closing and service abilities.
ERWIN D.Sales
You can see John's training has been instrumental in the success of many salespeople and multiple companies.

John's loan officer sales training can work for you too.
Order John's training today and get started.

You'll create a log in to get immediate access to watch the training videos. On the video page you'll have a link to download your copy of the "Millionaire Loan Officer".

You will get a separate email with a link to schedule your first coaching call with John.
After you click the button below, you will be taken to Paypal, where you can use your card of choice or your Paypal account.

Your invoice will come back to you via email. Put it with your other receipts and write off's for tax purposes.

Grab this money making training with 2 Bonus Coaching Calls for only $325 while it lasts...
uflo-ebook-600hweb-119x150
You’ll have a link to download John’s manual, the Millionaire Loan Officer, on the video page once you log in.
You will also have the 1 page Quick Start Sheet to fast track your success.
UFLO-logo-2015-100H
A JohnTMoss.com Property
Copyright 2019 University For Loan Officers.com - All Rights Reserved
Share us with a friend...
Site Links & Disclosures
[CB id="1"]